Regional Hauler · Mid-Atlantic
- The problem
- Ranking outside the top 20 in 9 of their 11 service area cities. Google Business Profile half-built, no city pages, almost no inbound calls from organic search.
- What OLM changed
- Full GBP rebuild with weekly posts and review system, 11 unique city pages, 6 dedicated service pages (couch, appliance, hot tub, garage, estate, hoarder), schema, and an internal link plan.
- The outcome
- Map pack visibility in 8 of 11 cities. Organic calls grew from ~6/month to 90+/month. Roughly 35% of total booked jobs now come from organic search.